_edited.jpg)
Tidal
TOTS
Designed for the toddler and kidswear market, Tidal Tots is a playful Spring/Summer 2026 collection for Garanimals, inspired by the wonders of the ocean and the carefree joy of childhood exploration. This collection brings the magic of the sea to life with whimsical marine motifs, soothing coastal hues, and fun, interactive details that spark imagination.
Crafted with comfort and functionality in mind, Tidal Tots features soft knits and breathable fabrics that allow little ones to move freely while staying cool in warm weather. The collection embraces Garanimals' signature mix-and-match philosophy, ensuring effortless coordination through vibrant printsc and cheerful graphics. Whether it’s a day of sandcastle building, tide pool exploring, or simply enjoying the sunshine, this collection is a celebration of movement, imagination, and the endless curiosity of young explorers.
-
Founded in 1972 by Seymour Lichtenstein of Garan Incorporated.
-
Revolutionized kids' fashion with an innovative mix-and-match system using animal tags.
-
Empowers children by making dressing easy, fun, and confidence-boosting.
-
Known for playful yet practical designs, blending functionality with creativity.
-
Aimed at offering budget-friendly options for families without compromising on style or quality.
-
Offers clothing for newborns to toddlers and young children (up to size 10).
-
Includes onesies, rompers, footed pajamas, and bodysuits designed for comfort and ease.
-
Features T-shirts, joggers, leggings, dresses, and mix-and-match sets for everyday wear.
FORECAST
BRAINSTORMING
.png)
INSPIRATION
-
Captures the beauty and mystery of marine life.
-
Draws from turtles, coral reefs, and jellyfish movements.
-
Reflects the vibrant energy of the sea.
-
Designed to spark curiosity and joy in little explorers.
-
Celebrates the ocean’s wonders and magical ecosystem.
COLOUR PALETTE
MOOD
CLIENT PROFILE
TARGET AUDIENCE:
-
Parents of toddler girls (3-5 years) seeking stylish, functional clothing.
-
Millennial & Gen Z parents who prioritize sustainability, affordability, and design innovation.
LIFESTYLE:
-
Busy families needing versatile, comfy, and easy-care outfits for active toddlers.
PREFERENCES:
-
Soft, durable fabrics, playful ocean-themed prints, and clothing that supports freedom of movement for play and exploration.
MOTIF DEVELOPMENT
ALL - OVER PRINT DEVELOPMENT
PLACEMENT PRINT DEVELOPMENT
SILHOUETTE DEVELOPMENT
FABRIC DEVELOPMENT
Slub Jersey
190 GSM
57% Cotton, 37% Polyester,
6% Spandex
Star Pointelle
180 GSM
70% Cotton, 30% Viscose
Slub Jersey
190 GSM
57% Cotton, 37% Polyester,
6% Spandex
Bubble Pointelle
180 GSM
58% Cotton, 42% Viscose
Slub Jersey
190 GSM
57% Cotton, 37% Polyester,
6% Spandex
4*1 Wavy Rib
180 GSM
100% Cotton
Turtle Print
Slub Jersey
Pigment Print
Sea Horse Print
Slub Jersey
Pigment Print
Crab Print
4*1 Wavy Rib
Pigment Print
Sting Ray Print
Slub Jersey
Pigment Print
